Jennifer Lopez will celebrate her 50th Birthday at the Pepsi Center this Summer.
As a singer, actor, dancer, and all-around showbiz mainstay, Jennifer Lopez feels frozen in time. That’s not necessarily a bad thing, and it’s due partly to the fact that she hasn’t changed her persona much in recent years — following various reinventions since breaking out in the mid-’90s.
But as J.Lo approaches her 50th birthday on July 24, her glam, crossover appeal will once again be tested with a massive tour — which includes a Denver stop about a month before her birthday.
Promoter Live Nation this morning announced a June 19 concert at the Pepsi Center for Lopez, part of her 24-city “It’s My Party: The Live Celebration” tour, which is being advertised with a glammed-up Lopez in thigh-high boots perched atop a glittering, very on-brand birthday cake the size of an elephant.
The show announcements come amid Lopez’s general media blitz, which has included daytime talk show appearances to sell her first new tour in nearly seven years. Her previous Dance Again World Tour sold more than 1 million tickets, according to Live Nation.
Tickets for the Pepsi Center concert will cost $50-$520, not including fees, and are on sale at 10 a.m. March 29 by calling 303-893-8497 or visiting altitudetickets.com. Altitude also has details on a trio of pre-sales in partnership with “Ellen,” Live Nation and American Express.
The tour represents Lopez’s first-ever solo, U.S. headlining tour, The Chicago Tribute reported, after playing numerous dates in 2007 with then-husband and Latin artist Marc Anthony, and a co-headlining tour alongside Enrique Iglesias.